/* ============================================================
   FRAMEWORKS PAGE STYLESHEET
   The Brand Alchemist(TM) / The SalesTech Alchemist(TM)
   Enqueue via functions.php — see enqueue snippet provided separately.
   ============================================================ */

.fw-page {
  --navy:#0D1B2A; --gold:#B8972E; --gold-hover:#D4AF5A;
  --cream:#F7F4EE; --paper:#F6F5F4; --teal:#1B3A4B; --ink:#141413;
  background:var(--navy);
  color:var(--cream);
  font-family:'DM Sans', sans-serif;
  font-size:18px;
  overflow-x:hidden;
  position:relative;
}
.fw-page * { box-sizing:border-box; }
.fw-page h1, .fw-page h2, .fw-page h3, .fw-page .fw-serif {
  font-family:'Cormorant Garamond', serif;
  font-weight:600;
  line-height:1.05;
  margin:0;
}
.fw-page a { color:inherit; text-decoration:none; }

/* ---------- HERO ---------- */
.fw-hero {
  min-height:70vh;
  display:flex;
  flex-direction:column;
  justify-content:center;
  align-items:center;
  text-align:center;
  padding:8vh 6vw 6vh;
  position:relative;
  background:
    radial-gradient(circle at 30% 20%, rgba(184,151,46,0.10), transparent 55%),
    radial-gradient(circle at 70% 80%, rgba(27,58,75,0.55), transparent 60%),
    var(--navy);
}
.fw-hero-eyebrow {
  color:var(--gold);
  letter-spacing:0.25em;
  text-transform:uppercase;
  font-size:0.8rem;
  margin-bottom:1.5rem;
  opacity:0;
}
.fw-hero h1 {
  font-size:clamp(3rem, 8vw, 7rem);
  color:var(--cream);
  max-width:16ch;
}
.fw-hero h1 .fw-line { display:block; overflow:hidden; }
.fw-hero h1 .fw-word {
  display:inline-block;
  transform:translateY(110%);
  will-change:transform;
}
.fw-hero h1 .fw-gold { color:var(--gold); }
.fw-hero p.fw-sub {
  max-width:52ch;
  margin-top:2rem;
  font-size:1.15rem;
  color:rgba(247,244,238,0.75);
  opacity:0;
}

/* ---------- MARQUEE ---------- */
.fw-marquee {
  border-top:1px solid rgba(184,151,46,0.25);
  border-bottom:1px solid rgba(184,151,46,0.25);
  padding:1.4rem 0;
  overflow:hidden;
  white-space:nowrap;
  position:relative;
}
.fw-marquee-track {
  display:inline-flex;
  gap:3rem;
  will-change:transform;
}
.fw-marquee-track span {
  font-family:'Cormorant Garamond', serif;
  font-size:1.4rem;
  letter-spacing:0.05em;
  color:rgba(247,244,238,0.55);
}
.fw-marquee-track span.fw-dot { color:var(--gold); }
.fw-marquee:hover .fw-marquee-track { animation-play-state:paused; }

/* ---------- INTRO STRIP ---------- */
.fw-intro {
  max-width:900px;
  margin:0 auto;
  padding:10vh 6vw 4vh;
  text-align:center;
}
.fw-intro h2 {
  font-size:clamp(2rem, 4vw, 3rem);
  color:var(--cream);
}
.fw-intro p {
  color:rgba(247,244,238,0.7);
  margin-top:1.2rem;
  font-size:1.1rem;
}

/* ---------- GRID ---------- */
.fw-grid-wrap { padding:4vh 6vw 10vh; max-width:1500px; margin:0 auto; }
.fw-grid {
  display:grid;
  grid-template-columns:repeat(3, 1fr);
  gap:2rem;
}
@media (max-width:1100px) { .fw-grid { grid-template-columns:repeat(2, 1fr); } }
@media (max-width:640px) { .fw-grid { grid-template-columns:1fr; } }

.fw-card {
  perspective:1800px;
  height:460px;
  opacity:0;
}
.fw-card-inner {
  position:relative;
  width:100%;
  height:100%;
  transition:transform 0.7s cubic-bezier(0.22,1,0.36,1);
  transform-style:preserve-3d;
  cursor:pointer;
}
.fw-card.is-flipped .fw-card-inner,
.fw-card:hover .fw-card-inner { transform:rotateY(180deg); }

.fw-face {
  position:absolute; inset:0;
  backface-visibility:hidden;
  -webkit-backface-visibility:hidden;
  border-radius:8px;
  padding:2.25rem;
  display:flex;
  flex-direction:column;
  box-shadow:0 20px 45px rgba(0,0,0,0.35);
}
.fw-face-front {
  background:linear-gradient(155deg, var(--teal), var(--navy) 75%);
  border:1px solid rgba(184,151,46,0.3);
  justify-content:space-between;
}
.fw-face-back {
  background:var(--navy);
  border:1px solid var(--gold);
  transform:rotateY(180deg);
  justify-content:flex-start;
  overflow-y:auto;
}
.fw-face-back::-webkit-scrollbar { width:5px; }
.fw-face-back::-webkit-scrollbar-thumb { background:rgba(184,151,46,0.4); border-radius:3px; }

.fw-tag {
  font-size:0.72rem;
  letter-spacing:0.18em;
  text-transform:uppercase;
  color:var(--gold);
  margin-bottom:0.6rem;
}
.fw-acronym {
  font-family:'Cormorant Garamond', serif;
  font-size:clamp(2.1rem, 3.4vw, 2.8rem);
  color:var(--cream);
  letter-spacing:0.03em;
}
.fw-acronym .fw-letter { display:inline-block; }
.fw-front-full {
  font-size:0.95rem;
  color:rgba(247,244,238,0.6);
  margin-top:0.75rem;
  line-height:1.5;
}

/* front-face quick letter strip: each initial in a gold circle */
.fw-letter-strip {
  display:flex;
  flex-wrap:wrap;
  gap:0.5rem;
  margin-top:1.3rem;
}
.fw-letter-chip {
  width:2.1rem;
  height:2.1rem;
  border-radius:50%;
  border:1px solid rgba(184,151,46,0.5);
  display:flex;
  align-items:center;
  justify-content:center;
  font-family:'Cormorant Garamond', serif;
  font-size:1rem;
  color:var(--gold);
  flex-shrink:0;
}
.fw-face-front .fw-flip-hint {
  font-size:0.78rem;
  color:var(--gold);
  letter-spacing:0.05em;
  align-self:flex-start;
  margin-top:1.5rem;
}

.fw-face-back h4 {
  font-family:'Cormorant Garamond', serif;
  font-size:1.5rem;
  color:var(--gold);
  margin-bottom:1rem;
  flex-shrink:0;
}
.fw-steps { list-style:none; padding:0; margin:0; display:flex; flex-direction:column; gap:0.75rem; }
.fw-steps li {
  font-size:0.9rem;
  color:rgba(247,244,238,0.88);
  line-height:1.35;
  display:grid;
  grid-template-columns:1.6rem 1fr;
  gap:0.6rem;
}
.fw-steps li b {
  color:var(--gold);
  font-family:'Cormorant Garamond', serif;
  font-size:1.15rem;
  line-height:1.2;
}
.fw-steps li .fw-step-word { color:var(--cream); font-weight:600; }
.fw-steps li .fw-step-desc { color:rgba(247,244,238,0.65); display:block; margin-top:0.1rem; }
.fw-flagship {
  margin-top:1rem;
  padding-top:0.8rem;
  border-top:1px solid rgba(184,151,46,0.25);
  font-size:0.78rem;
  color:rgba(247,244,238,0.55);
  font-style:italic;
  flex-shrink:0;
}

/* ---------- CTA SPLIT ---------- */
.fw-cta {
  display:grid;
  grid-template-columns:1fr 1fr;
  min-height:60vh;
  border-top:1px solid rgba(184,151,46,0.25);
}
@media (max-width:860px) { .fw-cta { grid-template-columns:1fr; } }
.fw-cta-panel {
  padding:6vh 5vw;
  display:flex;
  flex-direction:column;
  justify-content:center;
  position:relative;
  overflow:hidden;
}
.fw-cta-b2b { background:var(--teal); }
.fw-cta-b2c { background:var(--paper); color:var(--ink); }
.fw-cta-panel.fw-slide-left { transform:translateX(-8%); opacity:0; }
.fw-cta-panel.fw-slide-right { transform:translateX(8%); opacity:0; }

.fw-cta-eyebrow {
  font-size:0.8rem;
  letter-spacing:0.2em;
  text-transform:uppercase;
  color:var(--gold);
  margin-bottom:1rem;
}
.fw-cta-panel h3 {
  font-size:clamp(1.8rem, 3vw, 2.6rem);
}
.fw-cta-b2c h3 { color:var(--ink); }
.fw-cta-panel p {
  margin-top:1rem;
  max-width:42ch;
  opacity:0.8;
}
.fw-btn {
  margin-top:2rem;
  display:inline-flex;
  align-items:center;
  gap:0.6rem;
  padding:0.95rem 2rem;
  border-radius:2px;
  font-size:0.95rem;
  letter-spacing:0.04em;
  width:fit-content;
  position:relative;
}
.fw-btn-gold { background:var(--gold); color:var(--navy); }
.fw-btn-gold:hover { background:var(--gold-hover); }
.fw-btn-outline {
  border:1px solid var(--ink);
  color:var(--ink);
  background:transparent;
}
.fw-btn-outline:hover { background:var(--ink); color:var(--paper); }

/* ---------- FAQ (AEO/GEO section) ---------- */
.fw-faq-section {
  max-width:900px;
  margin:0 auto;
  padding:10vh 6vw 12vh;
}
.fw-faq-entity {
  background:rgba(27,58,75,0.4);
  border:1px solid rgba(184,151,46,0.25);
  border-radius:8px;
  padding:1.75rem 2rem;
  margin-bottom:3rem;
  font-size:0.98rem;
  color:rgba(247,244,238,0.8);
  line-height:1.6;
}
.fw-faq-entity b { color:var(--gold); }
.fw-faq-item {
  border-bottom:1px solid rgba(184,151,46,0.2);
  padding:1.6rem 0;
}
.fw-faq-item h3 {
  font-size:1.25rem;
  color:var(--gold);
  margin-bottom:0.6rem;
}
.fw-faq-item p {
  color:rgba(247,244,238,0.75);
  line-height:1.6;
  font-size:0.98rem;
}

@media (max-width:860px) { .fw-magnetic { transform:none !important; } }